Competitive Tourism Destination Lessons Learnt From Singapore
St. Vincent & the Grenadines was represented in Singapore to participate in a workshop on "Improving Tourism Destination Competitiveness" during 2010.
Singapore is a "must-go", "must-see" destination for visitors around the world.
Singapore’s colourful ethnic offerings amidst efficient business centres, and serene gardens set against sleek skyscrapers, is a fascinating destination for leisure and business travelers.
| Singapore’s Major Attractions |
| Agro Tech Farms |
Parks & Nature Reserves with nature based-trails |
| Animal Kingdom |
Places of Worship |
| Isles of Singapore |
Singapore River & waterfront promenade |
| Landmarks and memorials |
Future Tourism Developments (2 Integrated Resorts & Gardens by the Bay) |
| Museums & heritage sites |
Events e.g. F1, YOG 2010 |
| Suburban Living |
Other Attractions (e.g. beaches, reservoirs, golf courses) |
12 Competitive Lessons Learnt from Singapore’s Tourism Destination Workshop
1) Singapore’s strengths as a tourist destination.
2) Singapore’s land use planning, zoning controls and environmental
regulations in destination management.
3) Innovation, ICT and Singapore’s business sophistication factors.
4) Implementation of the VICE model by Singapore to maintain sustainable
tourism (Visitor, Industry, Community, Environmental).
5) Singapore’s tourism policies, key institutions (including Singapore
Tourism Board) and human resources practices.
6) The identification of Singapore tourism products and marketing
campaigns with their past, current and future development.
7) Partnering of tourism and hospitality industries to support Singapore’s
tourism development.
8) The significance of Singapore’s destination brand values.
9) Singapore’s visitors travel trends and motivation.
10) The importance of the future of travel to Singapore’s tourism industry.
11) The changing roles of tourist boards and commercial operators in
Singapore's destination management.
12) Achieving international-standard training and acquiring improved
knowledge & skills in the hospitality & tourism industry, to strengthen
Singapore’s position as a top “Human Capital Excellence” destination.
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